Natural History Museum of Los Angeles County Names Kristin Friedrich as Director of Communications

The Natural History Museum of Los Angeles County, the largest natural history museum in the western United States, today announced the appointment of Kristin Friedrich as Director of Communications for its Natural History Family of Museums: the NHM in Exposition Park, the Page Museum at the La Brea Tar Pits, and the William S. Hart Museum in Newhall. Ms Friedrich had previously served as the Editorial Manager for the Museum.
Ms. Friedrich assumes this leadership role within the communications team as the Museum prepares for the July 2010 re-opening of its historic 1913 Building in Exposition Park, featuring new exhibits inside the iconic Rotunda and the Age of Mammals hall, to be followed by an intensive schedule of exhibition openings such as Dinosaur Mysteries and the outdoor gardens in summer 2011 and Under the Sun and a new interactive learning area in 2012. These activities will culminate in the Museum’s centennial celebration in 2013. By that point, NHM will have undergone an historic, five-year transformation, in which it is renovating more than half of its public spaces and creating dynamic new exhibit and program experiences.

During this eventful period Ms. Friedrich will develop and implement long-range communications plans, manage day-to-day media relations, and oversee communications initiatives for the Museum’s website, print publications, and internal relations.

“The combination of Kristin’s experience as a journalist and her passion for the Natural History Family of Museums and the work of our scientists and curators makes her a perfect fit for this position,” stated Cynthia Wornham, the Museum’s Vice President of Marketing and Communications, to whom Ms. Friedrich will report. “With so much happening in the Natural History Family—from the dramatic changes at Exposition Park to the important ongoing work in research and education—we are delighted that Kristin will now be taking the lead in keeping the public informed and engaged.”

Kristin Friedrich came to the Natural History Museum in 2005 as Editorial Manager, charged with writing and editing the Museum’s member magazine Naturalist, serving as senior copy writer for marketing, branding and way-finding materials, and assisting with media relations. Most recently, she worked as editor-in-chief and primary content contributor for the Museum’s newly designed website Before coming to NHM, she was Arts and Entertainment Editor at the Los Angeles Downtown News and a freelance writer for outlets such as Flavorpill Los Angeles and Strings magazine.

About the Natural History Museum

The Natural History Museum of Los Angeles County is located at 900 Exposition Blvd., Los Angeles, CA 90007. Open seven days a week, the Museum executes its mission through exhibits, lectures, workshops, family educational programs, and interactive science activities. The Museum is an active research center with a staff of full-time researchers and curators from 15 scientific and cultural disciplines that inform the array of popular public programs. The Museum opened its doors in 1913 and is now the largest natural history museum in the western United States and has amassed one of the world’s most extensive and valuable collections of natural and cultural history with more than 35 million objects. The Natural History Family of Museums includes the NHM, the Page Museum at the La Brea Tar Pits (Hancock Park/Mid-Wilshire), and the William S. Hart Park and Museum (Newhall, California). The Family of Museums serves more than one million families and visitors annually, and is a national leader in research, exhibitions and education.

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