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The Royal Academy of Arts Summer Exhibition 2010 iPhone Application

The World’s Largest Open Submission Contemporary Art Exhibition Is Bringing Works Of Art to Enthusiasts Globally With Toura Enabled Technology

LONDON – The Royal Academy of Arts annual Summer Exhibition is the world’s largest open submission contemporary art exhibition. This year, an iPhone application has been launched to complement the exhibition. Users can download the app and enjoy more than 150 images with 27 accompanying videos featuring interviews with the artists.

Now in its 242nd year, the exhibition continues the tradition of showcasing work by both emerging and established artists in all media including painting, sculpture, photography, printmaking, architecture and film. This year’s co-ordinators, Royal Academicians Stephen Chambers and David Chipperfield, have selected works for the exhibition around the theme of ‘Raw’.

WHO: Summer Exhibition 2010, Royal Academy of Arts, London

WHAT: An iPhone app featuring 150+ artworks and 27 videos accompanying the works

WHEN: On now through August 22, 2010

WHERE: Royal Academy of Arts, London and virtually on iTunes

The Summer Exhibition attracts a high volume of entrants annually with over 11,000 entries this year. The majority of selected works are on sale, offering visitors an unrivaled opportunity to purchase original artwork by high profile and up-and-coming artists. The mobile application is continuously being updated with the prices and availability of the featured works. For more information or to download the app, visit

About Toura:
Toura is creating the leading technology platform for the efficient and cost-effective creation and launch of smartphone-based mobile guides for the travel and tourism industry and its customers around the world. Toura mobile guides entertain and educate onsite and offsite “visitors” to a broad range of travel and tour attractions, including museums, galleries, zoos, parks, historic sites, trails, stadiums, universities, and others. Toura is headquartered in New York and has operations across the U.S. and Europe. Visit and follow @touramobile.

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