Caribbean Museum Center for the Arts Appoints William Longfellow as Executive Director

The Caribbean Museum Center for the Arts Inc. (CMCA) is pleased to announce the appointment of William Longfellow as Executive Director. Mr. Longfellow will direct all activities associated with operating CMCA, which presents world-class exhibitions and promotes the next generation of artists through educational programs and community outreach activities. Based in Frederiksted, St. Croix, CMCA emphasizes preserving and promoting not only Caribbean art and culture, but also serves as a point of discovery for art from around the world.

“William brings a unique mix of knowledge and experience that will provide a solid foundation for growth and stability for the Museum,” stated Candia Atwater, retiring Founder of CMCA. “He has great ideas related to art and cultural tourism, and his love of St. Croix, the Caribbean, and the power of art is infectious. I am confident in his abilities and I can pass the torch knowing CMCA is in good hands.”

William Longfellow is a graduate of the School of the Art Institute of Chicago and is a credentialed Project Manager. His extensive resume highlights include: business ownership, theatrical set design, scenic artistry, project management, and most notably, his nine-year work history at a prominent museum exhibit design and fabrication firm, directing the creation and installation of renowned museum exhibits across the US. Most recently, Mr. Longfellow worked at the University of Illinois as a Project Manager in the senior administration of Housing, where his duties included the formulation and execution of a five-year strategic plan as well as the development and implementation of a project management process for the unit.

As CMCAs’ Executive Director, Mr. Longfellow will lead the growth and development of the Museum’s organization, membership, and programs. A fundamental component of this work is to implement strategies to attain self-sufficiency and financial stability, which is essential to sustaining educational programs and community outreach activities. In addition, Mr. Longfellow aims to promote St. Croix as an international art tourism destination. Mr. Longfellow is committed to establishing strong collaborative ties with the Department of Tourism and other community partners to promote all of St Croix’s unique tourism offerings and maintain a healthy vibrant community.

About CMCA
Founded in 1994, CMCA is a 501(C)(3) non-profit community organization with a mission to preserve and showcase the diverse arts of the Caribbean; to provide an interactive environment encouraging positive forms of expression; and to offer creative learning experiences steeped in the rich cultural and artistic traditions of the Caribbean. Dedicated to expanding its contribution to the community, CMCA has become an epicenter of activity where residents and visitors of all ages benefit from CMCA’s innovative arts and cultural programs. The beautiful Caribbean Sea and magnificent Danish property offer a perfect setting for CMCA’s spacious exhibition galleries, visiting-artist-in-residence apartments, working art studios and classrooms, gift shop, and elegant courtyard, all of which CMCA offers for both public and private events.

10 Strand St & 62 King St. • Frederiksted, St. Croix, Virgin Islands • 340.772.2622

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